SEO-promotion of online casino

Goal:

Features of the project:

— Highly competitive niche
— The need to comply with legislation
— Strengthening audience trust in the brand

What we did:

  1. Website audit and competitor analysis
  2. Development of a promotion strategy with an emphasis on content quality
  3. Optimization of site structure and technical characteristics
  4. Creation and regular publication of information and entertainment content
  5. Building high-quality external link mass
  6. Active promotion in social networks and on thematic resources
  7. Continuous monitoring of effectiveness and adjustment of strategy

Positions

before

after

Online casino with high payout

>100 

1

Online casino with fast withdrawal

>100 

1

Best online casinos

>100 

1

Playing casino

>100 

1

Online casino with no-deposit bonus

>100 

2

Results:

— Increase in organic traffic to the site by 63% in 9 months
— Bringing the site to the top 5 search results for 87% of key queries
— Increased brand awareness of the by 34% among the target audience
— Increase in the number of new players by 41%
— Significant increase in conversion and business profitability

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